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Bollywood superstar Shah Rukh Khan launches his own streaming service, SRK Plus. He shared the news on his official social media accounts. In the post, Khan shared a photo that read “SRK Plus Coming Soon.” He captioned it: “Something is going to happen, in the world of OTT.” SRK Plus will feature original content. Fans can expect exclusive series, movies, and behind-the-scenes footage from Khan’s iconic films. The platform may also include interviews and interactive fan experiences. By creating his own OTT service, Khan connects directly with his audience and controls the content. Experts say SRK Plus could compete with platforms like Netflix, Amazon Prime Video, and Disney+ Hotstar in South Asia. The platform will tap into Khan’s huge fanbase. Industry analysts note that Bollywood stars launching their own OTT platforms is becoming a trend. It allows them to produce creative content outside traditional films. With SRK Plus, Shah Rukh Khan aims to offer fans unique content and experiences beyond cinema.